Logo / Art Direction / Branding / Identity / Illustration / Print
The Wild Heartist studio is all about Intentional Creativity, a process of creating where you focus more about how you feel when you’re making things rather than what you make. With a whimsical vibe and a studio centered around experimentation, the founder expressed that a fun, slightly snarky, colorful and very free feeling should be evoked - basically a dream project. The hand drawn logotype shaped to the form of a symbolic heart shape took on a painted style to do just that.
